NEO Architecture: A Commitment to Modernist Design
Meet the architecture firm bringing high design to the Kitchener-Waterloo region
Upon entering NEO Architecture’s website, visitors are greeted with the bold and captivating slogan: “Make it Stand Out.” It’s a simple but telling motto that represents the philosophy of the Kitchener-Waterloo-based design practice in more ways than one. Founded by Laird Robertson, NEO is a leading name in today’s modernist design scene known for its commitment to high-quality architecture and close client collaboration.
Robertson’s journey began over 27 years ago when he joined an architectural practice in KW, which later became Robertson Simmons. However, his vision for high design and personalized client engagement led to the creation of NEO Architecture—a name inspired by a study identifying a group of consumers seeking exceptional, high design experiences. “The study concluded that there are essentially two types of consumers,” explains Robertson. “One called the traditionalists, who seek out quantity—a lot for a little. And one who seeks out the bespoke and the extraordinary. They called them the NEOs.”
Wedge House is located on York Street in Kitchener.
NEO Architecture’s projects are characterized by unique designs and a collaborative approach. Robertson emphasizes the importance of working closely with well-informed clients who are invested in the design process. “The greatest projects are true collaborations,” says Robertson. “Clients need to be well-informed and have a clear vision.”
A standout project by NEO Architecture is the Wedge House, a triangular-planned house on a triangular lot. This three-story house, with its white box modernist design, exemplifies the firm’s ability to push architectural boundaries while maintaining strong client collaboration. The Wedge House has received recognition for its architectural excellence, winning an Urban Design Excellence Award from the City of Kitchener.
NEO Architecture’s Wedge House seamlessly integrates modern design with the natural landscape, creating a harmonious living space.
Clean lines define the unique wedge-shaped structure.
“Echoing the simplicity and functionality of modernist design, the Wedge House exemplifies architectural innovation,” says Robertson.
NEO Architecture challenges conventional design found in the region, creating spaces that are both thought provoking and defining.
A full-scale model of the entire site was extended to the allowed maximum height. From this, various recesses were subtracted to meet regulatory standards and enhance the building’s interaction with its environment. The resulting structure is a custom architectural sculpture that now occupies the site. Its exterior finish and intricate details are purposefully modest, emphasizing rather than overshadowing this distinctive sculptural element.
Inside the dwelling, Wedge House’s interior scheme allows for optimal space utilization.
NEO Architecture’s portfolio includes a diverse range of projects, from single-family residences to university buildings and community centres. This versatility demonstrates the firm’s ability to innovate across different architectural landscapes. Robertson acknowledges the vibrant and innovative environment of the KW region, nurtured by institutions like the University of Waterloo and Wilfrid Laurier University. “This spirit of innovation is inherent to who we are,” he says.
The firm’s success is also rooted in its modernist philosophy. Robertson’s dedication to modernist principles, inspired by his studies and admiration for Le Corbusier, is evident in the firm’s designs. This modernist vision, combined with a commitment to high-quality design and close client collaboration, has positioned NEO Architecture as a leader in the field.
